Our Story

ASAR is a young Saudi investment company driven by an evolutionary approach to business innovation. Embracing change as a roadmap to innovation, we are fully committed to achieve creativity across all our business activities.

Today, the company is focused on achieving its objectives by making acquisitions and investing in local and global companies operating in various sectors, primarily in real estate, information technology, education, logistics, healthcare, entertainment, capital markets and aviation, etc. in KSA and abroad.